Fujifilm - Instax mini LiPlay vs Fujifilm - Instax SQUARE SQ40

The Instax mini LiPlay is the clear pick on raw spec strength, leading by 21.4 points on the Mars Score. The margin is wide enough that the underdog only makes sense if its individual strengths line up with what you specifically need.

Pick the Instax mini LiPlay if you care most about hybrid (digital + print) and double exposure. The biggest gaps in its favor are hybrid (digital + print), double exposure.

Pick the Instax SQUARE SQ40 if you care most about film format. Its strongest claims are film format.

There are no meaningful ties on the headline specs — every popular-comparison metric has a winner.

Bottom line: the Instax mini LiPlay is the safer default. The other model is the right choice only when its specific advantages line up with your priorities.