Fujifilm - Instax mini 12 vs Fujifilm - Instax SQUARE SQ40
Between the Instax mini 12 and Instax SQUARE SQ40, the Instax mini 12 comes out ahead in several specs, while the Instax SQUARE SQ40 wins on film format. Overall, the Instax mini 12 scores 89.2 and the Instax SQUARE SQ40 scores 73.1 on our Mars Score.
Which should you buy?
The Instax mini 12 is the clear pick on raw spec strength, leading by 16.1 points on the Mars Score. The margin is wide enough that the underdog only makes sense if its individual strengths line up with what you specifically need.
The Instax mini 12 doesn't pull ahead on any single popular-comparison spec — its strengths sit in the spec table groups rather than the headline advantages.
Pick the Instax SQUARE SQ40 if you care most about film format. Its strongest claims are film format.
Both ship with comparable hybrid (digital + print), double exposure, so those specs don't separate the two — focus on the differences below.
Bottom line: the Instax mini 12 is the safer default. The other model is the right choice only when its specific advantages line up with your priorities.
Why Fujifilm - Instax mini 12 wins
- No decisive advantages.
Why Fujifilm - Instax SQUARE SQ40 wins
- ▲Film format: Instax square (vs Instax mini).
Spec comparison
Film
| Spec | Fujifilm - Instax mini 12 | Fujifilm - Instax SQUARE SQ40 |
|---|---|---|
| Film format | Instax mini | Instax squarelead |
| Hybrid (digital + print) | false | false |
Features
| Spec | Fujifilm - Instax mini 12 | Fujifilm - Instax SQUARE SQ40 |
|---|---|---|
| Selfie mirror | true | true |
| Double exposure | false | false |
| Lens count | 1 | 1 |
Design
| Spec | Fujifilm - Instax mini 12 | Fujifilm - Instax SQUARE SQ40 |
|---|---|---|
| Weight | 306 glead | 457 g |
Frequently asked
Spec-level deep dives
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