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vsMars
Head-to-head

Fujifilm - Instax SQUARE SQ1 vs Fujifilm - Instax SQUARE SQ40

Last updated · How Mars Score works
Instax SQUARE SQ1FUJIFILMILLUSTRATION
Probe A
Fujifilm
Instax SQUARE SQ1
80.4/ 100A
Film· 50%
Features· 30%
Design80· 20%
Instax SQUARE SQ40FUJIFILMILLUSTRATION
Probe B
Fujifilm
Instax SQUARE SQ40
73.1/ 100B
Film· 50%
Features· 30%
Design73· 20%
Quick verdict

Between the Instax SQUARE SQ1 and Instax SQUARE SQ40, the Instax SQUARE SQ1 comes out ahead in several specs, while the Instax SQUARE SQ40 wins on several specs. Overall, the Instax SQUARE SQ1 scores 80.4 and the Instax SQUARE SQ40 scores 73.1 on our Mars Score.

Buying advice

Which should you buy?

The Instax SQUARE SQ1 edges ahead on the Mars Score (80.4 vs 73.1), but the 7.3-point gap is small enough that the right pick comes down to which spec advantages matter to you.

The Instax SQUARE SQ1 does not pull ahead on any single popular-comparison spec — its strengths sit in the spec-table groups rather than the headline advantages.

The Instax SQUARE SQ40 similarly does not carry a headline advantage on the popular specs — look at the full table for category-specific deltas.

Both ship with comparable film format, hybrid (digital + print), double exposure, so those specs do not separate the two — focus on the differences below.

Bottom line: the Instax SQUARE SQ1 is the safer default. The other model is the right choice only when its specific advantages line up with your priorities.

Decision guide

Which should you buy: Fujifilm - Instax SQUARE SQ1 or Fujifilm - Instax SQUARE SQ40?

Fujifilm - Instax SQUARE SQ1 leads the current Mars Score by 7.3 points.The more useful decision is the trade-off behind that result: compare the highlighted specifications against the way you will actually use the product.

Choose Fujifilm - Instax SQUARE SQ1 if…

Fujifilm - Instax SQUARE SQ1 does not lead a decisive measured field here, so choose it for price, ecosystem, design, or availability when those matter more to you.

Choose Fujifilm - Instax SQUARE SQ40 if…

Fujifilm - Instax SQUARE SQ40 does not lead a decisive measured field here, so choose it for price, ecosystem, design, or availability when those matter more to you.

This is a structured comparison of the published catalog values. It is not a claim of identical real-world performance across every workload; use the linked spec drill-downs and methodology page to inspect the inputs.

Why Fujifilm - Instax SQUARE SQ1 wins

  • No decisive advantages.

Why Fujifilm - Instax SQUARE SQ40 wins

  • No decisive advantages.
Full readout

Spec comparison

Film

SpecFujifilm - Instax SQUARE SQ1Fujifilm - Instax SQUARE SQ40
Film formatInstax squareInstax square
Hybrid (digital + print)falsefalse

Features

SpecFujifilm - Instax SQUARE SQ1Fujifilm - Instax SQUARE SQ40
Selfie mirrortruetrue
Double exposurefalsefalse
Lens count11

Design

SpecFujifilm - Instax SQUARE SQ1Fujifilm - Instax SQUARE SQ40
Weight390 glead457 g
Drill down

Spec-level deep dives

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