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vsMars
Head-to-head

Fujifilm - Instax SQUARE SQ40 vs Fujifilm - Instax Wide Evo

Last updated · How Mars Score works
Instax SQUARE SQ40FUJIFILMILLUSTRATION
Probe A
Fujifilm
Instax SQUARE SQ40
73.1/ 100B
Film· 50%
Features· 30%
Design73· 20%
Instax Wide EvoFUJIFILMILLUSTRATION
Probe B
Fujifilm
Instax Wide Evo
69.4/ 100B
Film· 50%
Features· 30%
Design69· 20%
The fork

Where they actually differ

The most decisive specs, ranked by how much they matter — before the full spec table.

SpecFujifilm - Instax SQUARE SQ40Fujifilm - Instax Wide Evo
Hybrid (digital + print)falsetrue
Double exposurefalsetrue
Film formatInstax squareInstax wide
Quick verdict

Between the Instax SQUARE SQ40 and Instax Wide Evo, the Instax SQUARE SQ40 comes out ahead in film format, while the Instax Wide Evo wins on hybrid (digital + print) / double exposure. Overall, the Instax SQUARE SQ40 scores 73.1 and the Instax Wide Evo scores 69.4 on our Mars Score.

Buying advice

Which should you buy?

The Instax SQUARE SQ40 edges ahead on the Mars Score (73.1 vs 69.4), but the 3.7-point gap is small enough that the right pick comes down to which spec advantages matter to you.

Pick the Instax SQUARE SQ40 if you care most about film format. The biggest gaps in its favor are film format. The single most decisive one: Film format: Instax square (vs Instax wide).

Pick the Instax Wide Evo if you care most about hybrid (digital + print) / double exposure. Its strongest claims are hybrid (digital + print), double exposure. The single most decisive one: Has Hybrid (digital + print).

There are no meaningful ties on the headline specs — every popular-comparison metric has a winner.

Bottom line: there is no wrong answer here — match the spec advantages to how you actually use the product. The Mars Score parity says both are well-rounded; the differences are about trade-offs, not quality.

Decision guide

Which should you buy: Fujifilm - Instax SQUARE SQ40 or Fujifilm - Instax Wide Evo?

Fujifilm - Instax SQUARE SQ40 leads the current Mars Score by 3.7 points.The more useful decision is the trade-off behind that result: compare film format, hybrid (digital + print), double exposure against the way you will actually use the product.

Choose Fujifilm - Instax SQUARE SQ40 if…

Fujifilm - Instax SQUARE SQ40 has the measurable edge on film format.

Choose Fujifilm - Instax Wide Evo if…

Fujifilm - Instax Wide Evo has the measurable edge on is hybrid, has double exposure.

This is a structured comparison of the published catalog values. It is not a claim of identical real-world performance across every workload; use the linked spec drill-downs and methodology page to inspect the inputs.

Why Fujifilm - Instax SQUARE SQ40 wins

  • Film format: Instax square (vs Instax wide).

Why Fujifilm - Instax Wide Evo wins

  • Has Hybrid (digital + print).
  • Has Double exposure.
Full readout

Spec comparison

Film

SpecFujifilm - Instax SQUARE SQ40Fujifilm - Instax Wide Evo
Film formatInstax squareleadInstax wide
Hybrid (digital + print)falsetruelead

Features

SpecFujifilm - Instax SQUARE SQ40Fujifilm - Instax Wide Evo
Selfie mirrortrueleadfalse
Double exposurefalsetruelead
Lens count11

Design

SpecFujifilm - Instax SQUARE SQ40Fujifilm - Instax Wide Evo
Weight457 glead490 g
Drill down

Spec-level deep dives

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