Fujifilm - Instax SQUARE SQ40 vs Kodak - Mini Shot 3 Square Retro

The Mini Shot 3 Square Retro is the clear pick on raw spec strength, leading by 9.9 points on the Mars Score. The margin is wide enough that the underdog only makes sense if its individual strengths line up with what you specifically need.

The Instax SQUARE SQ40 doesn't pull ahead on any single popular-comparison spec — its strengths sit in the spec table groups rather than the headline advantages.

Pick the Mini Shot 3 Square Retro if you care most about hybrid (digital + print) and film format. Its strongest claims are hybrid (digital + print), film format.

Both ship with comparable double exposure, so those specs don't separate the two — focus on the differences below.

Bottom line: the Mini Shot 3 Square Retro is the safer default. The other model is the right choice only when its specific advantages line up with your priorities.