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How Mars Score Weights Were Calibrated — The Methodology Behind the Number

Every product on vsMars has a Mars Score 0–100. The formula is transparent and category-specific. Here's how the per-category weights were chosen and why they keep changing.

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Every product on vsMars carries a Mars Score from 0–100. It is not a vibe. The formula is published in our methodology and the per-category weights are version-controlled in the repo. Here is how those weights are chosen.

The Mars Score formula

For any product P in category C:

MarsScore(P) = Σ_i (weight_i × normalize(spec_i(P), category_C))

Each category defines (1) which spec keys are scored, (2) the weight of each, (3) the normalization curve (linear, log, threshold, piecewise).

How weights are chosen

For each category we:

  1. Survey reviewer consensus. Read 30+ professional reviews of category flagships; tabulate which specs are described as "deal-breakers", "important", or "nice-to-have".
  2. Survey buyer regret data. Reddit threads, Amazon reviews, return-rate surveys — what do buyers wish they'd weighted higher?
  3. Run sensitivity analysis. For a sample of 20 products in the category, vary each weight ±20% and check whether rankings shift in ways that contradict consensus.
  4. Lock weights, publish, accept feedback. When the score for a flagship feels meaningfully off from consensus, the disagreement either reveals a missing spec or a miscalibrated weight.

Example: smartphones (May 2026)

Spec keyWeightRationale
battery_life_hours0.18Top regret driver in surveys
chipset_score0.14Predictive of multi-year longevity
camera_main_score0.13Primary purchase driver
display_score0.11High visibility daily
build_water_resistance0.07Asymmetric downside
update_years_promised0.07Mid-cycle value
charging_w_wired + wireless0.06Convenience but ceiling effect
price_value0.10Cross-tier normalization
other (12 specs)0.14Long tail

These weights changed twice in 2026: chipset_score weight rose after the iPhone 17 Pro Max thermal-throttling story (sustained performance proved more predictive of multi-year experience than peak); charging weight fell after every flagship hit 80W+ (no longer a differentiator).

Normalization curves — the second half of the formula

A weight tells you how much a spec matters. A normalization curve tells you how a given spec value maps to a 0-100 sub-score. We use four curves:

  • Linear (minmax): maps min-to-max of the category to 0-100 linearly. Used for refresh rate, response time, peak brightness — specs where every unit of improvement is roughly equal.
  • Logarithmic: used for storage capacity, RAM — where doubling matters more than incremental gains.
  • Threshold (binary): used for boolean specs (has_anc, supports_dolby_vision) — present or absent.
  • Piecewise: used for specs with non-linear value, like camera megapixels (12-48 MP matters; above 48 MP shows diminishing returns).

The normalization curves are version-controlled alongside weights. Changes are documented in the score-recompute worker's audit log.

Per-category weight examples

Headphones (May 2026):

  • ANC effectiveness: 0.17
  • Sound quality (driver size + frequency response): 0.16
  • Battery life: 0.12
  • Codec support: 0.10
  • Multipoint: 0.08
  • Comfort (weight + clamp): 0.07
  • Build / water resistance: 0.06
  • Other: 0.24

Laptops (May 2026):

  • CPU/SoC score: 0.16
  • Battery life (real-world): 0.15
  • Display quality (panel + resolution + brightness): 0.13
  • Build quality + weight: 0.10
  • Memory (RAM): 0.08
  • Storage (SSD): 0.07
  • Port selection (USB-C, Thunderbolt): 0.06
  • Other: 0.25

What we explicitly don't do

  • No reviewer sentiment scores. "Feel" doesn't enter the formula. Subjective ratings would make the score irreproducible.
  • No popularity bonus. A million-unit-sold flagship doesn't beat a niche better product. Sales velocity is a market signal, not a quality signal.
  • No brand bias. Brand is not a spec. The Mars Score doesn't know whether the device is from Apple, Samsung, or an unknown OEM.
  • No price discount unless it materially changes a category's normalization. Price is included via a price_value weight but normalized within the category; a $200 phone won't beat a $1,200 phone on absolute score even if its price/spec ratio is better.

Why the score is not 92.4 → 87.1 = "much worse"

Mars Scores cluster between 60 and 95 for in-production products in any given category. A 5-point gap is meaningful (different sub-tier); a 1.3-point gap is within methodology noise (effectively a tie). Treat the number as a sorting key, not a ranking truth. The 87.1 product is not "5.7% worse" than the 92.4 product — they're in the same neighborhood, distinguished by specific trade-offs.

Why we publish the math

Other comparison sites publish opaque "expert ratings." The Mars Score is intentionally the opposite: every weight, every normalization curve, every spec key is in version control. Anyone can fork the repo, change the weights, re-run the score, and see how rankings shift. That's the only honest way to do a comparison platform — your weights are different from ours, and that's fine; the math should be open enough that you can substitute yours.

The full per-category weights live in src/lib/score/mars.ts. Anyone can audit, reproduce, or critique the math. See our methodology page for the broader testing-and-scoring approach.

How to use this analysis

Turn this reading into a better product decision

This analysis is a decision framework, not a substitute for checking the exact variant, regional price, availability, and warranty that apply to you. Use the linked catalog data to separate published facts from personal priorities, then compare the final shortlist directly rather than relying on a generic ranking.

Verify the fit

Open the Smartphones category page to filter the relevant field, then inspect full product profiles and the score methodology.

Keep the recommendation current

Product availability and specifications change, so use current listings and manufacturer documentation before purchase.

vsMars keeps editorial judgment, normalized Mars Score inputs, and affiliate links separate. If a detail is missing or out of date, report it so the catalog and this article can be corrected.

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